Two sides. One system, end to end.
Listing, NDA, negotiation, documents, MOU and signing all happen in one place — and both parties see the same thing at the same time. Free to list, no retainer, 2% on completion.
Three ways to transact
Not every exit is a sale.
For Sellers
Your path from first click to signed agreement.
01
Free valuation
An indicative range from the deterministic valuation engine. No signup, no obligation.
02
List, anonymised
Guided wizard. Publicly visible: sector, region, turnover band, indicative range. Nothing that identifies you.
03
NDA, then Deal Room
A funding-verified buyer signs an NDA. Both of you enter a Deal Room and identity is released.
04
Terms and MOU
Each term moves red to amber to green in the ledger. The MOU assembles itself as terms are agreed.
05
Signing and funds
Sign the MOU, complete, and the funds transfer. Our fee: half at signing, half at transfer.
For Buyers
From mandate to completion.
01
Register and verify funding
Free. Funding verification is what gives you access, and it is why sellers engage.
02
Set your mandate
Sector, size, region, structure, and what you will not touch. Marcus works from that.
03
Listed and originated deals
Anonymised opportunities that fit, plus owners we approach directly who were never listed.
04
NDA and Deal Room
Sign the NDA, see identity and accounts, and negotiate term by term in the open.
05
Diligence and completion
Documents unlock by tier as the deal advances, through exclusivity to signing.
Inside the Deal Room
The term ledger and the MOU.
Nine terms tracked separately, each with a traffic light. Red means open. Amber means countered. Green means both sides have explicitly agreed the same figure.
The MOU builds itself alongside as terms go green. Terms not yet agreed render as visible gaps, so you can always see what is missing. It is heads of terms, subject to contract — take independent advice before signing anything binding.
Each party also has a caucus: a private channel the other side can never see, enforced at the database rather than by policy. Marcus talks with you there, by voice or text.
Term ledger
6/9 agreed
- Consideration£4,250,000Agreed
- Structure70 / 30Agreed
- Completion timing31 MarAgreed
- Warranties18 monthsAgreed
- EmployeesTUPE, allAgreed
- PropertyLease novatedAgreed
- Earn-out£500,000Countered
- Exclusivity8 weeksCountered
- Completion conditions—Open
Memorandum of understanding
Heads of terms — subject to contract
- 01Total consideration of £4,250,000.
- 0270% payable at completion, 30% deferred over 24 months.
- 03Completion on or before 31 March.
- 04Warranty period of 18 months from completion.
- 05All employees transfer under TUPE on existing terms.
- 06Trading lease novated to the buyer at completion.
- 07Earn-out — not yet agreed
- 08Exclusivity — not yet agreed
- 09Completion conditions — not yet agreed
Illustrative example. Both parties should take independent legal advice before signing anything binding.
Documents
Four tiers that unlock as the deal progresses.
Tier 0
Before NDA
Anonymised summary only: sector, region, turnover band, indicative range.
Tier 1
NDA signed
Identity and accounts released to the counterparty.
Tier 2
Offer made
Full financials at heads of terms.
Tier 3
Exclusivity
The complete due diligence pack, and only then.
Every view is watermarked with the viewer’s name and logged. Access can be revoked instantly, and a withdrawn deal drops to read-only.
Confidentiality
What the other side sees — and when.
Before the NDA
- · Sector and sub-sector
- · Turnover band and indicative range
- · Broad region
- · An anonymised story you approve
Never: business name, exact location, client list, staff details.
After the NDA
- · Identity and accounts
- · Deal Room, term ledger and MOU
- · Deeper documents as tiers unlock
- · A private caucus for each side
Buyers must verify funding before they can approach anything.
Fees, timing & advice
We are paid when you get paid.
Sellers
Free to list, no retainer. 2% on a completed sale — half on signing, half when funds transfer.
Buyers
Free. You pay nothing to register, be matched, or run a deal to completion.
Timing
Months, not weeks, and some deals fail. The difference is that you can see where you stand throughout.
Advice
We are not a law firm and do not give legal advice. Specialist advisers are available across accountancy, legal, mediation and diligence.
FAQs
NDAs, documents, Marcus and fees.
When does a buyer sign an NDA?
Before any identifying detail is released. Everything publicly visible is anonymised — sector, region, turnover band, indicative range — and the business identity stays hidden until the NDA is signed.
Who drafts the NDA?
We provide a standard mutual NDA used across the platform. Sellers can request bespoke terms for particularly sensitive deals.
Will my staff, customers or competitors find out I'm selling?
Not from the listing. Pre-NDA material never includes your business name, exact location, client list or staff details. You can also block named companies or individuals so they never see your listing at all.
How do document tiers work?
Four tiers keyed to the state of the deal. Tier 0 is an anonymised summary, available before NDA. Tier 1 is identity and accounts, after NDA. Tier 2 is full financials at heads of terms. Tier 3 is the complete due diligence pack, only at exclusivity.
What stops a buyer keeping documents after a deal collapses?
Every view is watermarked with the viewer's name and logged, and access is revoked immediately when the deal stops or the seller withdraws it. A withdrawn deal drops to read-only.
Can the other side see my private messages?
No. Each party has a caucus — a private channel the other side can never see. That separation is enforced at the database, not by policy or promise.
What is Marcus, exactly?
Marcus is our AI Deal Broker. He interviews both parties, keeps the term agenda moving, turns positions into written proposals, rewrites hostile phrasing before it lands and chases the side that has gone quiet. He is neutral between buyer and seller and openly aligned with the deal completing. He never originates a number — every figure comes from the deterministic valuation engine or a position one party put on the table. He is not a person and we do not pretend otherwise.
Is the MOU a binding contract?
No. The MOU is heads of terms, subject to contract. Both sides should take independent legal advice before signing anything binding, and we say so inside the document itself rather than only in the footer.
What does it cost?
Sellers list free with no retainer. The fee is 2% of the sale, falling due in two halves: half when the deal is signed, half when the funds actually transfer. Buyers pay nothing.
How long does this take, honestly?
Months, not weeks — and some deals fail. That is true of every route to sale. What changes here is that you can see where you stand at any point rather than waiting for a document to arrive.
Ready when you are
Start on whichever side fits.
List your business, register as a buyer, or book a confidential callback. Nothing to pay either way.